On March 30, 2017 at 5pm local time, Bart de Zwart finished his 24hr SUP distance record in Alrech, Switzerland with a new world record of 193.8 km (120.42 miles).

Nor Cal SUP is excited to announce the next two races of the #PaddleSplash Festival to be held on beautiful Lake Natoma, in Folsom, California on July 28-30 and September 23, 2017.

Are you preparing for an upcoming SUP expedition and want to know a list of items to bring? SUP expedition expert Paul Clark shares his gear list for the solo paddler and lists everything you need to bring from maps and food to repair kits and more for when you’re on a solo SUP expedition.

From 14-16 July 2017, Noli, Italy will host the Green Surf Festival. Three days dedicated to SUP, surf & sustainability with the aim of reconnecting people back to nature, and giving all festival goers the inspiration, motivation, and most importantly, the tools to preserve & protect their environment.

In a market where there are endless crossovers and options for add ons to your paddle board it can sometimes be hard to find an accessory that is a great addition to your time on the water. The Fusion StereoActive is one accessory that you will no doubt love as it has a number of features that are geared precisely for the stand up paddler. Here are 5 features of the StereoActive that make it a perfect accessory for your paddle board:

Lizzie Carr has made history as the first female to stand up paddle board across the English Channel solo. Carr paddled the 24-mile channel for over seven hours and along the way collected water samples for micro plastic analysis for her efforts surrounding #Plastic Patrol.

Red Paddle Co, the world’s most popular inflatable stand up paddle board brand, is giving consumers across North America the opportunity to put its boards to the test during the 2017 Summer Demo Tour. Paddlers can also try their hands at testing out the tour’s co-sponsor FUSION’s STEREOACTIVE. The 42-stop tour will kick off on May 12th, 2017 in Seattle, WA.

The International Surfing Association (ISA) recently held the first-ever development program for StandUp Paddle (SUP) in Iran, continuing its vision to drive the global growth and reach of the sport.

BIC Sport (France) reaches agreement with FLOW Sports, Inc. (USA) for the worldwide rights to operate, market and sell SIC (Sandwich Island Composite) stand up paddle board products.

Just days after the shark attack at San Onofre that left a San Diego woman to fight for her life, shark sightings and even aggression seem to have spiked in the region. Just this week a 48-hour warning was issued in the same area where the recent attack happened. And what’s more, the sharks have been seen in groups.

Ahead of the official launch of the 8th Annual Supconnect Editor’s Choice Awards Supconnect has begun to gather nominations for all categories. Categories include: Man of the Year, Woman of the Year, Grom of the Year and Gear of the Year, among others.

In the UK, there is a growing number of SUP Polo enthusiasts and on the 23rd April, the second annual SUP Polo competition was organised by the Blue Chip Sup Club at the Guildford Lido, in the UK.