Join 3x World Longboard Champion, Colin McPhillips, for a beginner-intermediate SUP Surf Clinic. Hone your nose riding and cross stepping skills during this three-hour session.

On Saturday, March 28, 2015, Surf ‘ N Sea will be celebrating 50 years of business with a big party at their Haleiwa store – 62-595 Kamehameha Highway. Can’t miss it!

New Zealand athlete Daniel Kereopa has been crowned the inaugural Ultimate Waterman over the weekend on Saturday 21st March toppling seven international athletes to claim the title.

Another sizzling performance by New Zealand surfer Daniel Kereopa has seen him clinch back-to-back disciplines in The Ultimate Waterman driven by Subaru. Kereopa won the longboard discipline Thursday evening. The win, in Kereopa’s double whammy discipline, awarded him 2,000 vital points and catapulted him into the lead with one discipline remaining. Kereopa entered the water today ranked seventh of eight athletes.

New Zealander Daniel Kereopa has completed an upset of sorts at The Ultimate Waterman driven by Subaru today by taking out the Stand Up Paddleboard Surfing Division over his more experienced international opponents.

In 2011, Falcon Guides published an instructional guide to SUP called The Art of Standup Paddling. The original had chapters on buying boards and paddles, water safety, etiquette and the history of standup paddling - where did it come from and where is it going?

FCS SUP has just announced that they are giving away FREE GEAR! That’s right, free gear! All you have to do to have your chance at winning some gear is to enter your name and email through the FCS SUP Giveaway campaign located on FCS SUP’s Facebook page and like FCS SUP on Facebook.

Meet Team Starboard as they prepare for a groundbreaking year on the Stand Up World Tour (SUWT) in 2015. With insanely talented athletes on their roster, Team Starboard is comin' in hot and heavy into the 2015 season.

OluKai Launches #AnywhereAloha in Los Angeles. Brand Spreads Aloha in Los Angeles Celebrating Campaign Launch with Music, Drinks and Live Mural Art Honoring Polynesian Culture.

Hawaii's World Tour Opener draws record viewing online, sees dramatic action and crowns 2 worthy Champions. Also, an update on the upcoming event in Brazil.

Laird Hamilton, one of the best watermen in the world, has been down in New Zealand doing what he does best and has been featured as an ultimate waterman in preparation for the upcoming event.

Aloha Was Born in Hawaii But It Is A Spirit Not Bound by Geography: OluKai Presents #AnywhereAloha. OluKai pairs influencers from Hawaii with mainlanders in California, Oregon and Florida for three part campaign.